Building Customer Segmentation Using PAM Clustering Algorithm
By building accurate customer segmentation, you will have more information to make product development, advertising, marketing, and pricing decisions.
By building accurate customer segmentation, you will have more information to make product development, advertising, marketing, and pricing decisions.
This 3-day online workshop is a beginner-friendly introduction to Partition Around Medoids (PAM) algorithms for Customer Segmentation. Segmentation makes it easier for your team to understand their customer’s needs. Your team can improve sales conversion rates and increase retention and customer satisfaction by understanding your customers.
We will provide participants with a rich interactive experience throughout the online course. One Instructor and two Teaching Assistants will help participants troubleshoot or help with any difficulties encountered.
Upon completion of this workshop, you will be able to:
NOTE: The workshop will be delivered in Bahasa Indonesia
INTRODUCTION
R PROGRAMMING BASICS
UNSUPERVISED MACHINE LEARNING
CLUSTERING ON VARIOUS DATA TYPES
BUILDING CUSTOMER SEGMENTATION
This testimonial video is taken after our previous Online Data Science Series: Time Series Analysis for Business Forecasting.
Our learning format is online-interactive, you will feel the interactive experience as if you were present in a physical classroom. You can access the class using your Zoom account on pre-defined dates.
Workshops in this series are tailored to casual programmers and non-programmers that are taking their first steps into data science. It assumes no prior knowledge or academic background, and attendees will be introduced to the beautiful art of writing R / Python code to produce data visualization and build machine learning models. The workshop has a gentle learning slope that is designed with non-technical professionals and academics in mind.
If I don’t have any IT or programming skills, can I still attend this workshop?
Yes, you can still attend the workshop as it is a beginner-friendly workshop.
How to join the interactive-online learning class after I’ve done the payment & registration?
Our system will send you an email containing a link and details to join a Google Classroom.
What platform will be utilized for this online-interactive learning workshop?
Online learning will be conducted via Zoom.us, Link to join the Zoom Class will be announced via Google Classroom.
How will the participants receive the learning materials?
Learning materials can be obtain via Google Classroom
Would I receive a certificate after participating in the Workshop?
Yes, you will receive a certificate of completion.
Victor Nugraha is a Data Science Instructor at Algoritma Data Science School with expertise in Data Visualization, Interactive Dashboard innovation, and Machine Learning implementation. Victor has been involved in numerous mentoring, data science projects, and consultative data science training for Bank Central Asia and Badan Penyelenggara Jaminan Sosial (BPJS).